FIT2RUN, The Runner’s Superstore, Will Open Later This Year In The Mall at Wellington Green
Released: 07/27/07
SARASOTA, Fla., July 27, 2007—Fit2Run, "The Runner’s Superstore" is pleased to announce it will be opening in The Mall at Wellington Green in Wellington, Florida, later this year. Fit2Run is well positioned to provide both products and expertise to runners and walkers at every level. Their team has developed some incredibly innovative ways to help runners find the perfect shoe.
Fit2Run will host over 10,000 square feet of retail space containing everything needed to maintain a healthy lifestyle, including more than 150 running, walking, and leisure footwear styles, fitness equipment and 3,000 square feet of active apparel. The store also features an all-natural juice bar called the Juice Kaboose.
Bill Robinson, owner of Fit2Run, is the former owner of Robby’s Sports, a sporting goods retail chain headquartered in Bradenton that is now Champs Sports. Together with Parks, his son, Fit2Run is a 3rd generation sports company (Bill's father, H.L. Robinson and brother, Penny Robinson started the sports business back in the 1960's in Bradenton). The team offers new ways to help runners find the perfect shoe. Parks Robinson says, ‘We are pleased to be entering the Wellington/West Palm Beach market and serve as a one-stop runner’s shop to area athletes. Fit2Run looks forward to taking care of the area’s athletes during the weeks and months ahead.”
Runners and walkers can participate in Fit2Run's gait analysis service to determine if they have any foot problems. After being videotaped while walking on a treadmill, the individual’s foot strike is analyzed. With input from the staff pedorthist*,
Fit2Run can recommend the perfect shoe.
In addition, the iStep system with 1,024 barometric sensors and patented infrared footwear technology can perform a complete mapping of an athlete’s feet in less than 30 seconds. This is another technology offered at Fit2Run that ensures the proper fit when choosing a running or walking shoe. And, another bonus is trying out new shoes on the official Mondo track that circles the store’s center, the same surface used in world-class track and field events.
“Before you start training, let Fit2Run make sure you’re in the right shoe,” Parks Robinson says.
The current Fit2Run flagship Fit2Run is located in University Center at 8123 Cooper Creek Blvd. at the northwest corner of University Parkway and I-75 in the Sarasota/Bradenton area. The store is open Monday through Saturday, 10 a.m. to 8 p.m., and Sunday from noon-5 p.m. For more information, call 941.358.5100 or visit www.fit2run.com. Another store will be opening later this year in International Plaza, Tampa, Florida.